Faced with the rapid evolution of digital tools, many managers of very small enterprises (VSEs), shopkeepers, liberal professions, and business creators are seeking concrete solutions to gain visibility and develop their activity. To support them, the CCI Pau Béarn is launching the « Cafés connectés » (Connected Cafés), practical and friendly workshops dedicated to digital communication.
The concept is simple: gather in small groups around a coffee to discover essential digital tools and then immediately apply them to one's own project. Each participant leaves with work directly applicable to their business.
These workshops are led by Céline Le Droumaguet, an expert in digital communication. They take place in the mornings at the premises of the CCI Pau Béarn, and participants can choose to attend one, two, or all three workshops depending on their objectives.
Three themes are offered by the end of the year. On September 28, participants will learn how to optimize their Google business listing to improve their visibility with local customers. On November 2, the focus will be on artificial intelligence and prompt techniques, to discover how to simply and effectively use AI in daily life. Finally, December 7 will be dedicated to social media, with concrete advice for building a content strategy adapted to one's target audience.
Beyond theoretical input, these workshops emphasize exchange, sharing experiences, and personalized support. With a limited number of eight participants, each benefits from individual follow-up and can advance on their own digital needs.
The « Cafés connectés » offer a real time of accompanied work to move digital projects forward. Whether you want to gain visibility on Google, better utilize artificial intelligence, or develop your social media presence, each workshop provides practical tools and immediate results. It's a short, friendly, and operational format, designed for entrepreneurs who want to take action!
